Augmented reality (AR) is a term for a live direct or indirect view of a physical real-world environment whose elements are augmented by virtual computer-generated imagery.
It is related to a more general concept called mediated reality in which a view of reality is modified (possibly even diminished rather than augmented) by a computer. As a result, the technology functions by enhancing one’s current perception of reality. You can see a nice example of augmented reality on Ecomaginatio. Now, for the business cards the possibilities are enormous. As a matter of fact, these days, the websites are taking over the responsibilities listed above, therefore the main target for the modern business card has had to be changed to meet a different perspective.
Video Presentation AR Incorporated (<–BEST presentation= Must See!)
AR Business Card Demo by lm3labs
Interactive Business Card With Video Capabilities by Jonas
Business Card Demo Adobe MAX 2009
Read more : Here
- Creative Metal Business Cards That Transform Into 3D Sculptures (techeblog.com)
- You: Augmented Reality Will Be The New PowerPoint (arvertising.com)